Chen Pingsheng now mostly handles the affairs of the group through his computer.
Apart from Water Cloud Space, which is still expanding with increased efforts, all other enterprises have started to contract their frontlines.
Bobo Milk Tea quickly disposed of those unprofitable direct-sale stores.
They were either directly transferred or closed to reduce the burden.
Not just Bobo Milk Tea, but Antler Coffee and Fei Yangyang did the same.
Once the market changes, the entities most likely to crush these physical chain businesses are the exorbitant rental costs of storefronts.
The annual rent paid by these three companies is astronomical, considering the current situation.
In the future, they are very likely to be the first to buckle under the pressure, so changing the direction of development has become of paramount importance.
Closing unprofitable stores and reducing the investment in direct-sale shops to mainly develop a light-asset franchise model.
